Business is lots of fun but you need to make a profit. You want to get online and scoop up the profit that you know are there to be made. To do that, you will need to be viewed as an expert in your field.
By having articles authored by you floating around on the web, you will appear more like an authority. Additionally, having articles on other sites which link back to your home page in the tag line will give you the traffic and visibility that you need to be part of those profits online.
Once you have established yourself as an expert, you may decide to change your focus or to add on to your topic. This will help you to spread a wider net and attract a wider audience. By doing so, you expand your possibility of profits. Using online small business marketing in this way, will help you to build a solid foundation and reputation that will become priceless.