With the goal being to optimize your small business marketing Website so that the relevance is sky high, keep these items in mind.
- Find the hottest keywords for your market.
- Plug keywords into the right locations in your copy and code.
- Use keywords that relate directly to your content.
- Keep the spiders coming back with frequent new content.
- Fine-tune your keyword density. Be natural
- Collect links from other sites that are considered reputable and relevant. Sprinkle them through out your site.There is no guide with all the right answers. You will need to study and test what you learn to see how it works for you. Yes, there as some industry old faithfuls, but there are also as many opinions as there are small business marketers. No one knows your business better than you, so you should choose what should guide your small business in the search engine journey.